April 7, 2004

Dumb People

I met some really stupid people yesterday.
For example:

  • Why doesn't our site rank good. Normally I offer a few suggestions and really try to help people. These people had no way to really order their product. It was unproven. It was expensive. They had no tesimonials. Their site looked like they pulled it out of their ass. I was nice and I explained a few things to them, but they wanted more. They stated my "free" review was inadequate. They forced me to be not nice and tell them how crapy their site really is.
  • Search engine marketing does not work. I met this guy yesterday too. He does interactive marketing and believes that search engine marketing and his limited understanding of search is more than adequate to say that search engines do not work. Somewhat interested in raising his own rankings with no investment, but doubts that search engine marketing really works. Believes that at 20% open rate and a 3-4% clickthrough rate from high end op in email lists predefines user interest more than them actively enaged searching for real information. Also does not believe people from big companies spend money on search since it is unproven in his own closed eyes.
  • You are unethical. This kid was a real ass. My branding angle was "the only current bla" and there is another company that updates their bla information once a month (i will update much more frequently). The other company sells their bla for over double what I do, does not offer free lifetime updates, and makes a way more agressive sales pitch than I do. This low level ludite that saw my site thinks I should explain their product and I should have an asterisks near my branding angle and then describe that another competitor has an ebook that they update monthly. he ~ Moron!

Posted at April 7, 2004 6:52 AM
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